Markup Calculator

Calculate selling price and profit margin from cost and markup.

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Markup vs Margin
MarkupMarginSell $100 cost for
25%20%$125
50%33%$150
100%50%$200
200%67%$300

Markup = % added to cost. Margin = % of selling price that is profit.

Markup Formulas

Selling Price

Selling Price = Cost × (1 + Markup%)

Profit Margin

Margin = Markup ÷ (1 + Markup)

Frequently Asked Questions

What is the difference between markup and margin?

Markup is the percentage added to cost. Margin is the percentage of the selling price that is profit. A 50% markup equals a 33% margin.

How do I calculate markup?

Markup = (Selling Price - Cost) ÷ Cost × 100. Example: Sell for $150, cost $100: ($150-$100)÷$100×100 = 50% markup.

How do I calculate margin?

Margin = (Selling Price - Cost) ÷ Selling Price × 100. Example: Sell for $150, cost $100: ($150-$100)÷$150×100 = 33% margin.

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